Chandigarh, August 31, 2024: Nicobar, the lifestyle brand renowned for merging modern design with Indian traditions, has unveiled its first store in Chandigarh, marking its entry into northern India. This new location is Nicobar’s 20th store in India and signifies its expansion into Punjab, Haryana, Himachal Pradesh, and J&K.
Co-founder Raul R. Rai shared, “We’re excited to introduce Nicobar to Chandigarh as it aligns perfectly with the city’s vibrant lifestyle. Our design philosophy balances Indian roots with modern aesthetics, avoiding Western imitations.”
at the newly opened Sector 7 Chandigarh store
Simran Lal, co-founder, emphasized Nicobar’s unique approach: “Our designs draw from my global travels while staying deeply rooted in Indian values. Nicobar offers a distinct blend of tradition and international appeal.”
Lal also highlighted Nicobar’s role as a premier gifting destination, offering curated and custom options to express love and build connections.
Raul R. Rai, who spent 18 years abroad, noted Nicobar’s interest in taking Indian design to international markets, aiming to find partners who share their values.
“Nicobar believes that gifts are more than just items exchanged on special occasions; they are a way to express love, preserve memories, and build connections with the people who matter most in our lives. Understanding the nuances of gifting, Nicobar offers complete gifting solutions both pre-curated and custom-made,” Lal said.
With 20 stores across nine cities in India and a growing digital presence, Nicobar caters to contemporary Indian consumers seeking connection and authenticity in their lifestyle choices.